When a reporter polled Jessi Eversoul five years ago what she wanted to do in her future, Eversoul dreamed of being a spiritual healer. A single mother who worked as a barista at Harbor Brew, Eversoul was going through a spiritual awakening, reading books by Deepak Chopra and searching for answers.
Five years later, not only does Eversoul own that same coffee shop, she hopes to grow a second business, as a life concierge and ordained minister. She’s already known by her coffee shop customers as a go-to person when somebody has a need, anything from finding a home or a mechanic to talking to someone about their life challenges.
“Most of my (coffee) customers know my style and I’ve helped a lot of them out,” she says. “That’s why I like being here because I have such a great network.”
Eversoul has been working at coffee shops since high school graduation and managed a coffee shop in Port Orchard for six years. Since December 2005, she’s been working at Harbor Brew — located at the end of Point Fosdick, near the Tacoma Narrows Airport — and when the previous owner decided to sell three years ago, she saw an opportunity.
“I’d rather work for myself because I like to be independent,” she says, adding, “It’s been a learning experience for sure, and you always keep learning.”
Since taking over the business, Eversoul has added her own touches, switching to a new coffee brand — Madrona, roasted in Tacoma — and adding another part-time employee.
“I didn’t go to school for this so I’ve had to learn everything. That’s the challenging part,” Eversoul says. “I’m trying to do more marketing now and people have been giving me great business ideas.”
She works behind the counter regularly while her son, a fifth-grader, is in school. But her dream is to grow her coffee shop enough within the next year so she doesn’t have to spend a lot of time there and instead focus on her passion, being a spiritual healer.
“She is a hard-working single mom and is always upbeat and wants to help people out,” says Harbor Brew employee Britnie Berg, who’s known Eversoul for several years. “She doesn’t like to see anyone fail.”
It’s this desire to help others succeed and make people happy that influences whatever Eversoul does. At Harbor Brew, for example, she buys little stickers for the coffee cups with inspirational phrases such as “Enjoy today, it won’t come back” and “Be thankful for today.”
“It’s not just about coffee. People come here to feel better because of the vibe they get here,” she says. “We care about our customers and they’re like family.”
Eversoul has become an ordained minister and has even performed weddings. She says being an ordained minister is similar to being a counselor, except she bases a lot of her advice on personal life experiences. As a life concierge, she can also do just about anything — she says she’s found people jobs and husbands, among other things.
“Whatever you need,” she says. “I talk to my customers so much, I know everyone and I can match people up.”
After informally helping friends and family as concierge and healer, Eversoul says she started getting so many referrals that she saw another business opportunity. Now, she has set up an official second business, offering counseling sessions, along with other services.
“I love coffee but this is my passion,” she says.
Eversoul says she’s always been attracted to “weird things” and mysteries and while she doesn’t consider herself a Christian in the traditional sense, she believes spirituality is more of a personal journey. And she wants to share that with others. For three years, she taught a class she co-created with her own guru, Jerry Roback. While she doesn’t do that anymore, she hopes to do it more one-on-one.
“I feel like I found a river of gold in my back yard and I want everybody to come get a cup,” she says. “Or a bucket.”